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How to sell a big refactor or rewrite to the business?

Talkat NDC Oslo 2025 · 2025-05-19..05-23· [engineering-leadership]
slides:none on file

Machine-assisted code churn shows troubling numbers: one study finds 75% of lines rewritten within two weeks, 39% annual churn and a 41% rise in failure rate. Practical wins come from concrete moves: rebuilding a Flash-based product as a separate JS business edition and charging more, reimplementing a CSV import that drops a 25‑hour run to 5 seconds with a single SQL query, and shipping VS Code as a new Node.js IDE. Successful rewrites add customer value, often by delivering incrementally or by creating internal competition.

AI-written summary · about

  1. 0:00Introduction
  2. 1:14Code quality crisis
  3. 5:55Why rewrites fail
  4. 8:25Rewrite case studies
  5. 31:10Rewrite assumptions
  6. 34:01Selling rewrites
  7. 36:57Rewrite strategies
  8. 40:51Incremental rewrites
  9. 44:31AI in rewrites
  10. 46:25Q&A
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