~/talk

Marketing Automation Solutions To Power Up Your WordPress Website

Talkat WordCamp Singapore 2019 · 2019-08-16..08-17· [developer-experience]
slides:none on file

Claims a concrete gain: save 6 hours per week and 400% increase in marketing ROI. Shows an ad funnel using Google AdWords to capture searchers, Perfect Audience and Facebook pre‑roll for staged retargeting, and different creative per step so non‑converters keep moving through the funnel. Recommends social schedulers to publish posts automatically, an email onboarding series that branches on opens, and Google Data Studio (or Funnelytics) to generate automated campaign reports.

AI-written summary · about

  1. 0:00Introduction
  2. 0:50Who can benefit from marketing automation
  3. 2:13My experience with marketing automation
  4. 8:20Recommended marketing automation tools
  5. 9:56Social media management
  6. 11:14Email marketing
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