A Conversation with Ross Levinsohn
summary
Yahoo says it runs 13 million variations of its homepage every day and personalizes content by combining signals from mail, search, Twitter and Facebook with human editors, not just black‑box algorithms. The site streamed the Clinton Foundation concert exclusively and highlights a push toward premium video rather than UGC. Ad stack includes Right Media in 90 countries and a supply‑side play; reach claims are about 700 million users a month.
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chapters (9)
- 0:00Yahoo's strategic direction
- 1:44Content and community events
- 3:54Premium digital media focus
- 6:00Leadership and market value
- 8:53Content programming strategy
- 11:30Personalization and data
- 13:44Advertising services vision
- 16:05Video monetization models
- 19:13International market challenges
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