State of the Game - NBA
summary
League and broadcast partners report concrete gains: a 23% ratings increase on TNT and ESPN after tighter game flow and integrated studio segments, file‑sharing that pushes shared folders live during games to eliminate postgame melt‑feeds, and hardware changes like player mics migrated to armpit pocket and newly designed coaches’ belt packs that prove nonintrusive. Experiments include a 180° locker‑room camera, TNT Overtime’s fan‑chosen ISOs covering >90% of regular‑season games, VR trials, and a mobile view camera doubles highlight engagement.
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chapters (11)
- 0:00Start
- 0:41Introductions
- 7:02Integrating the Studio into the Game
- 9:14Locker Rooms
- 10:26Player Mics
- 14:32180 Camera
- 23:15Bradley Beal
- 24:16Marc Kirschner
- 29:30Gordon Hayward Going to the Celtics
- 31:31Mobile View Camera
- 35:20Tnt Overtime
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