What they forgot to teach you about starting a business with R
summary
R for the Rest of Us grows by posting one tip every day at 7:30 AM for 3½ years to reach ~15,000 followers, sells a cohort program R in 3 months, and wins work by showing outcomes not tools: automates 169 Connecticut town reports with R Markdown and pagedown, delivers 52 census outreach reports. Key practices are go deep not broad, focus on results not packages, and relationships over technical showmanship.
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chapters (6)
- 0:00Introduction
- 2:41Marketing matters
- 4:09Marketing as education
- 7:41Finding clients
- 14:50Relationships and marketing
- 15:10Selling without selling soul
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