Keynote: Understanding the Cultural Codes that Drive Behavior
summary
Large cross‑national datasets, computational models and experiments claim that a single dimension — cultural tightness versus looseness — predicts crime, obesity, synchrony of city clocks, and openness, with historical data back to 1500 and a Science paper supporting the measure. Field studies (fake warts asking for directions), a puppet experiment with three‑year‑olds, and state‑level maps show a Goldilocks curvilinear effect and even link extreme mismatch to ~\$200M losses in cross‑border deals; practical fixes include structured looseness and flexible tightness.
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chapters (4)
- 0:00The invisible power of culture
- 16:06Tight and loose organizational cultures
- 17:07Finding the balance in life
- 19:18Managing cultural ambidexterity
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