The Emerging Role of a Data Product Manager
summary
HopSkipDrive hires a Data Product Manager to treat internal data as a product, reduce wasted time, and boost self‑service BI. Work starts with 24 interviews that reveal pain from 200 Tableau workbooks and inconsistent metrics. Actions include reorganizing Tableau, four tiers of training (data educated → evangelist), a weekly one‑hour Data Gym, SQL/Tableau workstreams, a BI Slack channel, seven team dashboards launched (some later revamped for COVID) and measurable upticks on a company data‑culture survey.
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chapters (11)
- 0:00Session introduction
- 1:42Defining product management
- 4:00Data challenges and strategy
- 6:20Company background and role
- 13:33Customer research and insights
- 16:59Data culture model and roadmap
- 19:56Execution and training
- 24:06Data community and engagement
- 27:23Program impact and evolution
- 30:28Broader data product scope
- 33:05Q&A and session wrap-up
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