Unleashing Your Innovation Potential
summary
Claims concrete wins: the SAT is redesigned after 18 months of field research and the College Board still delivers ~7 million assessments a year while only ~43% meet college‑readiness — a stubborn 50‑year plateau. Cloud migration cuts server costs from “tens of thousands” to $126 for a workload. A Khan Academy partnership drives test‑prep revenues down ~30%. Attention spans fall from ~12s to <8s. Practical methods: jugaad thinking, brand as experience via journey maps, and being outcome focused with IT owning user results.
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chapters (13)
- 0:00Introduction
- 8:22What is innovation
- 9:35Innovation vs Invention
- 12:01Why is Innovation Important
- 15:25Quick Clip Quiz
- 16:33Where does innovation start
- 19:26How to keep your team engaged
- 22:30Consumer expectations
- 26:29Backend
- 27:56Brand Experience
- 30:30Technology
- 34:07Culture
- 42:28Challenges
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