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Shifting gears: How to win with AR

Talkat Unite LA 2018 · 2018-10-23..10-25· [webxr]
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Panel compares concrete pipelines: Unity + Vuforia (image, model target, cylinder and user-defined targets) for cross‑platform delivery; one ongoing BMW Mini project runs on an iPad Air 2. Emphasis on prototyping in Unity, MVP iterations, testing with naive users (kids), and minimizing variables. Technical gaps named: no reliable fully dynamic occlusion, Hololens rendering limits, battery life. Future building blocks listed: WebAR, glTF/USDZ interchange, better device SLAM and lighting estimation to make virtual objects feel truly in the world.

AI-written summary · about

  1. 0:00Intro
  2. 1:52Why AR
  3. 5:18Best Practices
  4. 9:07AR affordances
  5. 15:06Future technologies
  6. 19:54Before Engine
  7. 23:33Before AR
  8. 26:30AR in Automotive
  9. 31:20User Experience
  10. 35:05Prototyping
  11. 37:45Technical challenges
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