Why should you add voice to your apps?
summary
Smartphones outnumber smart speakers and 15% of US adults are mobile‑only, so adding voice inside apps targets a larger audience; industry examples show real impact: 90 million US smart speaker users (35%) but 85% smartphone penetration, Amazon India logs 1M Alexa interactions during a sale, Flipkart spends two years building an English+Hindi assistant that handles mixed dialects, RedBus supports multi‑turn date/source/destination dialogs, Bank of America’s Erica hits 105M interactions in Q1 2021 with ~90% efficacy, and Paytm uses a soundbox to speak payment confirmations.
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chapters (14)
- 0:00Introduction to voice apps
- 1:53Why voice for apps
- 3:40Smartphones vs smart devices
- 5:03Voice for different users
- 7:29User research insights
- 11:39Voice for NBUS users
- 12:00E-commerce case studies
- 14:49Travel app voice features
- 15:53Banking and finance voice
- 16:38UPI payment voice confirmation
- 18:03Voice for app usability
- 19:05Voice prompt design benefits
- 20:07Multilingual voice experience
- 21:09Key takeaways summary
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