Blockchain and the economy of online information
summary
Argues that blockchains can recast the attention economy by turning ad inventory into tradable on‑chain assets, minting online billboards into NFTs and selling space under Harbor attx; implements a marketplace where ad buyers place content on those NFT billboards, with revenue split 80% to creators and 20% to the platform. Shows a live prototype mirroring passive real‑world street ads, notes current traffic is low and needs about 3–5× growth before breaking even.
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