How Do You Keep Your Online Audience Engaged?
summary
Explains how people learn and process new information and how that causes users to get distracted, confused by jargon, or frustrated by non‑intuitive features. Describes concrete changes Yoast made to make their products clearer and more usable, and offers practical tips to immediately improve clarity and user engagement on websites and products.
AI-written summary · about
chapters (5)
- 0:00Introduction
- 7:01Curse of knowledge
- 16:35Mental load reduction
- 21:29Building connection
- 24:23Summary & Q&A
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