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Stephanie Rosenbaum - UXPA 2017

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Advice emphasizes starting with a formal program such as School of Information or UW’s human centered design, then spending years in a code-first UX team and attending conferences to learn real practices. Key claims: core UX problems persist across interfaces so designers remain necessary, small samples risk statistical error but test with 20 people can expose severe issues, and never change designs before you analyze data within two days or you’ll overweight first and last sessions.

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