Notes Team, Community, Growth, Cities
summary
Describes how Waze grows from a blank map to a platform used by broadcasters and cities using concrete experiments: gamification with points and cupcakes that actually change driver behavior, a TV partnership that bumps the app from ~#50 to #1 in the App Store, an experimentation and user communications platform for A/B testing, localization tweaks like flags, scooter mode, a broadcaster product and data-sharing with 700+ cities. License-plate routing gets 500,000 license-plate entries in São Paulo and a Jakarta pilot cuts congestion and travel times by 19%, and US crash reports improve response time by four minutes.
AI-written summary · about
chapters (14)
- 0:00Introduction and welcome
- 1:45Scaling Waze growth framework
- 3:10Product market fit challenges
- 5:59Adapting to market surprises
- 7:25Localizing growth strategies
- 9:49Adapting to change over time
- 10:30Sharing data with cities
- 12:39Building community ecosystems
- 14:47Shaping culture and society
- 16:34Future of supply chains
- 18:02Technology and city design
- 19:28Measuring quality of life
- 20:51Wise stewardship and greed
- 21:57Compassionate savage leadership
