All-Remote UX at Scale
summary
GitLab grew its all-remote UX org from 16 to 60 in one year and claims it works at scale by enforcing concrete practices: pair designer program with six‑month rotations, recorded 30–60 minute kickoff sessions and YouTube recordings of 15‑minute showcases, async video walkthroughs linked in GitLab issues, Mural and async sketching for ideation, a small design‑system team plus company handbook documentation updated daily. Outcomes: more cross‑team visibility, measurable hiring criteria for remote fit, and sustained collaboration across time zones.
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chapters (11)
- 0:00Start
- 2:40Hiring all-remote at scale
- 5:15How we're structured
- 7:57The approach
- 8:39Pair designers
- 9:52UX Showcase
- 11:00Synchronous kickoffs
- 12:15Video walkthroughs
- 13:30Asynchronous sketching
- 15:06Slack coworking!
- 15:36Document everything
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