Get discovered & reach more users

on YouTube ↗25m

" summary

Google details how Google Play drives installs with global TV and outdoor campaigns (Play Your Heart Out, Times Square) and editorial promos, cites 2 billion video hours on YouTube mobile per month, 100 billion Google searches per month, and AdWords/AdMob tools. Tips: use clear titles and store listing text, high‑quality screenshots, Google Sign‑in sending apps to devices (40% install acceptance), official Play badges (47% more trust), YouTube TrueView improves user value (+15%), and deep linking plus remarketing lists for reengagement.

AI-written summary · about

" chapters (15)

1. 0:00Start
2. 0:25Get discovered & reach more users
3. 1:47Digital
4. 3:05Search on Google Play
5. 3:37Types of search
6. 3:50High quality title matters
7. 5:58Discovery by search
8. 6:33Discovery by browsing
9. 6:49Apps home page
10. 7:54Use the Google Play badge
11. 8:55Use YouTube
12. 11:34Discover users wherever they are, while they...
13. 18:52Drive users back into your app once installed
14. 20:20Search deep linking engages users at the moment of intent
15. 23:25AdMob engagement tools are simple, flexible and powerful

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