In the future: What are designers roles in a digital product organisation
summary
Claim: design roles pivot from wireframes to directing AI and setting experiential game plans for AR and contextual data, proven by interviews with design leaders and an internal trend radar. Concrete scenarios: one‑person product teams running AI agents, ethics‑and‑data specialists for emergent experiences, designers as corporate leaders, and neural‑interface designers. Evidence: recent layoffs of design VPs, tighter hiring, prototypes using ChatGPT and meeting assistants (SAA) already saving hours.
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chapters (14)
- 0:00Introduction
- 3:35Design leadership role
- 5:01Design roles history
- 8:14Design industry shifts
- 10:00Drivers shaping design
- 13:13Emerging trends
- 15:20Beyond traditional design
- 18:52Future design framework
- 19:32One-person product team
- 22:05Adaptive experiences design
- 25:41Designers as leaders
- 27:52Neural interface design
- 29:41Skills for future design
- 30:59Q&A
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