Inside Microsoft's Employee Comms Playbook

on YouTube ↗13m

" summary

Microsoft’s GEEC community supports ~1,000 decentralized comms pros for 200,000+ employees and shows how Copilot and custom community agents get used for drafting, listening, and sentiment reporting. A CEO town hall analysis reveals different AI tools produced notably different reports, so the human in the loop and prompt/data choices determine accuracy. Workflows get rethought to target manual tasks, Viva Engage hosts leader-led two-way dialogue, and a strict rule emerges: don’t copy and paste.

AI-written summary · about

" chapters (16)

1. 0:00The human in the loop is critical
2. 0:20Welcome: Allison Michels with John Cirone and Amy Morris
3. 0:43Why come back to the M365 Community Conference
4. 1:42Why comms pros should attend: tooling plus community
5. 2:25What GEEC is: Microsoft's global exec and employee comms community
6. 3:16Upskilling a decentralized community of comms professionals
7. 3:52The surprising AI lesson from a CEO town hall analysis
8. 5:13Start with the problem, not the tool
9. 5:55Why leader voices and two-way dialogue build trust
10. 7:07Lessons learned the hard way with leaders
11. 8:27Where AI and Copilot intersect with communications
12. 9:52John's favorite: listening to employees at scale
13. 10:41Advice for comms pros new to AI
14. 10:57Amy: never just copy and paste from Copilot
15. 11:31John: just try it, and target the manual work
16. 12:05Closing: curiosity, experimenting, and First Fridays

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