Between Data Orientation and the Creation of Knowledge and Wisdom
summary
Walter Baets discusses the tension between data-driven innovation and ethical wisdom, asking how IoT, AI and data analytics can be used not just to enable rapid MVP-driven growth hacking but to do what is good; he frames a values-based approach to balance data orientation with wisdom creation. Koos Kerstholt presents the Next University Living Lab in Schiedam, describing a project that uses Industrial IoT to enable servitization and product–service systems that create customer value while supporting a circular economy, and explains how entrepreneurs and students can join this transformational innovation journey.
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chapters (8)
- 0:00Start
- 7:12Truth or Data
- 20:48Next University Schiedam
- 24:20Next Factory
- 25:19Industrial Internet of Things
- 26:20Smart Factory
- 27:41Servitization becomes Smart Servitization-digitalization model
- 33:42Platform Servitization
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