Crafting a Character Create a Persona for your Google Assistant App
summary
Explains concrete steps: pick 4–6 brand values, map user tasks, choose medium (text‑to‑speech or custom recordings), then write dialogues and test. Shows a built UV Index app that uses visual backgrounds to explain the scale and reports localization boosting usage about 4.2×. Notes platform scale as over 1 million apps on Google Assistant, compares TTS vs recordings, and recommends using SSML to add pauses and breathing so synthesized voice sounds less robotic.
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chapters (32)
- 0:00Introduction
- 1:20About the speaker
- 2:52Three stages of technology
- 4:09The excitement about Google Assistant
- 6:12The world of voice assistance
- 7:12Why Google Assistant
- 8:44What is Persona
- 10:08Natural Conversation
- 12:09Personas
- 14:33Example
- 17:11No persona
- 18:08What is important
- 19:33When someone calls you
- 20:10Perception
- 22:44Understand the Brand
- 26:55User Journey
- 29:05Choice of Medium
- 29:31Texttospeech pros and cons
- 31:47Creating a character
- 32:14The register
- 32:43Advisor
- 33:53Persona is not person
- 34:58Gender and Age
- 37:35Education
- 39:58Monologue
- 40:28Dialogues
- 41:56User Testing
- 42:17Book Recommendations
- 42:44Voice Design
- 43:37Code Labs
- 45:53Resources
- 46:55Questions
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