Go To Market with AWS Eco-System
summary
Covers how startups can organize internally to use the Amazon Partner Network and AWS Marketplace, and how to engage AWS go-to-market motions and co-selling to shorten sales cycles and increase total contract value. Names AWS ecosystem tools (APN, AWS Marketplace) and focuses on practical GTM and co-selling strategies used by startups.
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chapters (6)
- 0:00Start
- 3:05Startup GTM Journey
- 11:16Salt security & AWS Partnership
- 25:46Speak the AWS Language
- 31:21Getting started
- 32:51Key Takeaways
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