The Good, the Bad and the Ugly
summary
APIs are driving real business value: luxury groups and retailers use them to boost valuation, Nike turns product into a 150 million members ecosystem, Walmart expands via marketplace and Disney spins up Disney+ launched in three months to win subscribers. That success brings costs: sales and marketing, new enablers and distributors (Shopify-style), and embedding partners or fully embedded services like insurance in platforms. Ethical issues grow too—examples include gamified credit and algorithmic nudging—so teams add business-case designers to manage responsibility and potential regulation.
AI-written summary · about
chapters (4)
- 0:00Start
- 2:32It works, innovative historical Corps starting to bridge the gap.
- 7:44Disney, the add-on to Netflix winning strategy
- 11:51Key players have different strategies Both traditional and new actors are finding their way
related talks
27mAPI Economy and Ecosystem
26mThe Business of APIs
41mThe platform revolution: How APIs transform industry structures
27mThe Disruptive Impact of APIs: How APIs are shifting business
26mAPIs as Agent of Change
29mState of the API Economy
30m6 Reasons Why APIs are Reshaping your Business
17mWhat Effective Innovative Businesses Do Differently