Planning and Running Online and In-Person Events
summary
Checklist-first planning with mission, audience and budget drives decisions. Tools chosen include Zoom -> YouTube stream for low-barrier viewing, Slack or Discord for live Q&A and community retention, breakout rooms for hands-on work, and a master event tracker spreadsheet for sponsors and costs. Short 20-minute talks and calendar invites raise live attendance; expect a typical 50% attendance drop for free virtual events. Large pivots (65 meetings) expose scaling gaps; use the happily.io ROI calculator and small-scale trials before investing heavy engineering.
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chapters (11)
- 0:00Start
- 0:16Join the Conversation
- 5:05Checklist
- 8:12Why Do People Attend Events
- 29:23Virtual Teams That Work
- 29:51Raleigh Seo Meetup
- 34:55How Do You Gauge Interest in People
- 37:06Do You Do Registration for Your Event
- 38:07Funnel Optimization
- 42:39Never Never Take It Personal
- 45:15Master Event Tracker
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