"TYPO3 Marketing 2025: Let's talk strategies"
summary
Marketing lays out concrete outputs: a sales enablement survey with 34 participants and nine downloadable slide decks for immediate use; 20 jobs‑to‑be‑done interviews completed last year and a recruitment push for editor‑level interviewees; a stats initiative started this March building a GDPR‑reviewed telemetry extension, a public request sheet for specific questions, a private GitHub and Slack channel, and an MVP endpoint for limited partners; event plans include a ~100 m2 booth and awards with 23 categories, deadline in six weeks.
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chapters (11)
- 0:00Welcome and introduction
- 1:17Marketing team retrospective
- 2:40Sales enablement survey insights
- 4:27Downloadable slide decks
- 4:47Jobs to be done interviews
- 6:57Stats initiative overview
- 13:28Brand consistency and fun
- 15:13Event participation and visibility
- 17:20Upcoming events and partnerships
- 18:49Awards and future outlook
- 21:18Q&A session
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