How a circular economy aims to redefine the linear growth of today's companies
summary
Claims that humanity uses resources 1.7 times faster than regeneration and that only 9% of the economy is circular frame the urgency; circular strategies reportedly could halve the 1.5°C emissions gap and create a $4.5 trillion opportunity. Examples include Philips’ Schiphol lighting as product-as-a-service, Fairphone modular phones to extend life, Madaster material passports for building components, Interface converting ghost nets into carpet yarn, beetroot-based cups from MONA, plus digitization winners like Netflix and Spotify enabling dematerialization.
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chapters (9)
- 0:00Intro
- 0:22Abundance
- 3:43Challenges
- 6:53Value
- 12:52Fairphone
- 13:45Platform
- 14:30Circular Input
- 16:16Digitization
- 18:25Conclusion
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