Nail the pitch and stick the landing
summary
Concrete playbook and numbers: how a four‑person team turns an internationalization/localization effort at Slack into an infrastructure rearchitecture, with a plan A and Plan B, escape hatches, incremental releases, low‑level cost/benefit line items (examples: one developer day vs half a day plus five days sign‑off, 5 locales in 3 months, target 25 locals in 2 years), plus risk mitigations and rollout choreography. Includes two example pitches and the claim saved ~65% development time so viewers can judge the tactics and results.
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chapters (8)
- 0:00Introduction and background
- 2:13Project case study
- 5:54Identifying technical hurdles
- 13:02Common pitching mistakes
- 15:47Understanding your audience
- 18:44Reframing projects as solutions
- 23:55Structuring a winning pitch
- 28:15Execution and conclusion
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