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Impact on business and society

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Salesforce builds a multi-tenant ML platform called Optimus Prime on Scala and Spark that automatically ingests Service Cloud data, applies automated feature engineering, runs per-tenant model bake-offs (logistic regression, random forest, SVM via SparkML), selects and tunes winners with cross-validation and sampling, versions and deploys tenant-specific models, and monitors degradation. The stack uses AKKA and AWS lambda-style orchestration, supports classification and regression, and already serves hundreds of thousands of customers, reducing human effort with type-safe declarative syntax that prevents runtime schema errors.

AI-written summary · about

  1. 0:00Start
  2. 1:41Artificial Intelligence in your everyday life
  3. 3:32Standard Methodology for building Al apps Cross Industry Standard Process for Data Mining CRISP-OMO
  4. 5:57How companies build ML apps
  5. 6:30The Problem
  6. 8:51Should we hire all the world's data scientists?
  7. 13:28Einstein Builds A Specific Model for Each Customer Per App
  8. 14:37Building a Platform that enables Automated Custom Modeling per Tenant
  9. 15:20The Salesforce Use Case
  10. 21:08AI 101
  11. 22:59Feature Definitions in SparkML
  12. 24:56Feature Definitions in Optimus Prime
  13. 26:01Feature Transformations in Spark ML
  14. 26:47Feature Transformations in Optimus Prime
  15. 28:13Tribal Knowledge in Spark ML
  16. 30:20OP Pipelines translate to Spark ML Pipelines
  17. 31:32Shared Feature Repository
  18. 32:33Automated Feature Engineering
  19. 35:26What Now?
  20. 35:58Automatic Model Selection and Hyper-parameter Tuning
  21. 38:31Key Takeaways
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