Reaching Your Audience Through Bixby Home
summary
Bixby Home positions a single‑screen feed as a partner distribution channel with concrete results: SDK uses 42 templates and a five‑step card workflow; cards update via app‑shared data or server JSON push; August metrics show 55% of users visiting 20 days, 7.8 million clicks to the Galaxy App Store, 2.3 million music streams and 221 million partner click‑throughs. Spotify runs three card types (streaming, promo, server), a games partner reports over a million users visiting its server card, and analytics and extra templates are coming.
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chapters (23)
- 0:00Introduction and team overview
- 1:03What is Bixby Home
- 2:49Bixby Home's strategic partners
- 4:15Bixby Home engagement statistics
- 5:40Future of Bixby Home and One UI
- 7:11New Bixby Home design system
- 9:18Creating a Bixby Home card with SDK
- 10:00Partner portal and card development
- 12:30Card personalization approaches
- 14:17Future SDK enhancements
- 15:49Partner discussion introduction
- 16:10Spotify's Bixby Home integration
- 18:21Spotify cards and user engagement
- 20:08FVR Games and progressive web apps
- 22:16Verizon Media Group's role
- 23:39Progressive web apps and Bixby Home
- 26:03Technical challenges and API strategies
- 29:15Sports cards and engagement
- 31:29FVR Games' technical experience
- 32:11Spotify partnership across devices
- 33:16Future features for Verizon Media
- 35:01Experimentation and monetization
- 37:09Closing remarks and Q&A
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