Building Product at a Media Company
summary
Disney Plus launches the morning of the talk and the industry is mid-inflection: streaming must work across smart TVs and seven screens per household while balancing personalization vs discovery. Product teams replace Nielsen with product metrics like valuable minutes, push cloud tools to streamline production, and face live-broadcast on-call ops — once triaging a stream to 5 million during the 2017 World Series. Executives still demand legacy support (IE8, jumbo Apple TV sites), so roadmaps juggle competing studio stakeholders and tech modernization.
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chapters (18)
- 0:00Intro
- 0:18Who is Rachel
- 1:45New Media
- 2:21Media History
- 3:55Los Angeles
- 5:22Sony
- 5:45People
- 7:13Product Process
- 7:54User Experience
- 9:41Live Streaming
- 11:08Stakeholders
- 12:36Old Media Opportunities
- 18:56Digital Strategy
- 19:20New Tech
- 19:58Personalization
- 20:28Storytelling vs Studios
- 21:05New Tech vs Studios
- 22:09New Tech Opportunities
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