Discovery Decoded: Your Guide to the Meta Horizon Store
summary
Explains how discovery actually works on Meta Quest: automated ranking prioritizes relevance and engagement (signals include query match, past behavior, session time and repeat sessions) while manual placements use four filters — star rating/quality, community/press, audience engagement, and novelty. Recent platform changes: worlds removed from the Store and Horizon Feed retired, visual PDP and full‑width spotlight updates, achievement-based trials in beta, a deals pill, August taxonomy update, and instant search indexing replacing multi‑day delays. Actionable levers: retention, fresh assets, multi‑channel marketing, price A/B and App Ads.
AI-written summary · about
chapters (22)
- 0:00Introduction
- 1:06Understanding Content Discovery
- 2:33Major Vehicles: Store and Search
- 3:00User Behavior and Cold Boot
- 3:56Search Intent and Capabilities
- 4:36The Store and Conversion
- 5:13Automated Ranking Methods
- 5:49Relevance and Past User Behavior
- 6:35Measuring Positive Engagement
- 7:48Manual Content Selection Criteria
- 8:38Optimizing Distribution
- 12:19Recent Changes and Work in Progress
- 13:43Updates to Worlds and Horizon Feed
- 14:45Visual Improvements to the Meta Quest Store
- 15:45Optimizing Product Detail Pages (PDP)
- 16:18Editorial Approach and Curated Collections
- 16:55Builder Profiles and Community Engagement
- 17:31Developer Posts and Analytics
- 18:16New Achievement-Based Trials
- 19:02Search Improvements
- 20:10Taxonomy Updates and Search Indexing
- 21:52Audience Q&A
related talks
29mThe Power of Analytics in Game Development for Meta Horizon Worlds
28mCrafting Hyper-Relevant User Experiences
20mAn approach to internal search query analysis
25mData-Driven Game-dev Business: Building a Profitable Portfolio
23m3-Step Path for Fixing Data Discoverability
22mPowering the Next Generation of Products
36mThe Future of Traditional Shopping Driven by Customer Centric Approaches by Santiago Cabrera Naranjo
18mApplication of the Messy Middle Model in Video Games Marketing
