The 7 Biases of Product Teams
summary
Claims seven recurring decision biases that kill products and shows concrete countermeasures: a real case where customers verbally endorse a support-cost tool yet almost none deploy it and the project limps for three years before sunsetting; root causes include the focusing illusion, IKEA effect and execution-orientation, and fixes include customer problem stack rank, pre-mortems, reasoning from first principles, and operating principles that value velocity over speed to raise odds of success.
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chapters (15)
- 0:00Start
- 0:26THE 7 BIASES OF PRODUCT TEAMS
- 4:02For Effective Decision-Making
- 5:16A PRODUCT MANAGEMENT STORY
- 10:30THE FOCUSING ILLUSION FOR PRODUCTS
- 11:42THE IKEA EFFECT FOR PRODUCTS
- 12:20A SHORT PRODUCT MANAGEMENT STORY
- 13:21THE BIAS-FOR- BUILDING FALLACY
- 14:46THE EXECUTION ORIENTATION FALLACY
- 15:57MASLOW'S HAMMER
- 17:23RUSSIAN ROULETTE FOR PRODUCTS
- 18:05THE AUTHORITY APPROVAL BIAS
- 20:16SELF-AWARENESS
- 20:37SHARED VOCABULARY
- 21:32CULTURE
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