What’s Next in NFTs’ Wide Open Future
summary
Companies like Paramount and Dolce & Gabbana move actual IP on chain: a Dolce Gabbana nine-piece couture collection is minted alongside physical goods, and a Liverpool drop sells one-of-ones (one buyer pays $86k) while a 250-piece Bucks drop gets 250 web3 novices to claim NFTs as token-gated playoff tickets. Enterprises use APIs for CRM, loyalty, payments and Apple/Google Pay onramps, snapshotting and token-gated access; projects launch and generate real fan engagement.
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chapters (6)
- 0:00NFTs' enterprise future
- 3:36Brands embracing NFTs
- 10:40Luxury brands in NFTs
- 21:15Bear market NFT vision
- 25:49Next NFT applications
- 30:43Closing & Q&A








