The Art of Persuasion
summary
Persuasion works as a three‑step process: Discovery phase, evidence gathering and a targeted presentation, not a one‑shot demand. Use small, visible experiments (migrate to a bug‑fix stream, run session‑based test management) to collect metrics and examples; exploratory testing is framed as documented, auditable work — even used successfully in exploratory testing in FDA work. Learn rhetoric and logic, map proposals to manager objectives and communication style, lead by example, and build peer support before scaling.
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chapters (7)
- 0:00Introduction and background
- 1:35Overcoming resistance to change
- 3:26Addressing common testing myths
- 4:53The art of persuasion
- 8:17Leading by example
- 10:25Building support networks
- 11:58Persuading colleagues and peers
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