Håkan Ramberg on CAST 2014
summary
Argues that testing fails unless testers adopt a business-minded tester approach, gives a concrete checklist of business metrics to track (revenue at risk, cost per defect, customer complaint rate) and a step-by-step role play of working as a tester at McDonald's to measure throughput and error cost. Explains why customers pay premiums for cosmetics using ROI math, and maps actions to go from valuable to exceptional with specific metrics and measurable outcomes.
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