How to Include Inclusivity from the Earliest Design Stages
summary
The talk examines how digital products and services can embed inclusivity from the earliest design stages, focusing on representing and advocating for minorities in both substance and presentation. It discusses practical approaches for brands and teams to make inclusive decisions during product design and development, so digital offerings become genuine spokespeople for underrepresented groups.
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chapters (16)
- 0:00Inclusivity introduction
- 1:04Definition and stakes
- 2:29Accessibility vs inclusivity
- 3:53Why be inclusive
- 5:22Inclusivity responsibility
- 6:06Early design inclusivity
- 6:47Inclusive design mindset
- 7:08Forms and data collection
- 8:34Visual inclusivity
- 9:17Inclusive writing and vocabulary
- 10:21Digital inclusivity
- 11:02Sustaining the approach
- 11:45Inclusive user tests
- 12:06Societal stakes and diversity
- 13:30Examples and conclusion
- 13:53Q&A
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