Embedded Financial Services & Path to Growth
summary
Mikro Group explains how embedded finance moves from concept to product by wiring bank APIs, e-invoicing and treasury systems into merchant apps so shops can view cash flow, issue invoices and push bank transfers without leaving the storefront. Turkey now hosts dozens of e‑money firms and recent open‑banking rules force standard API integrations, and Mikro demos live integrations with social channels and marketplaces across 30+ business platforms and electronic invoice + treasury integration, showing working flows end to end.
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chapters (7)
- 0:00Introduction
- 3:39Banking services evolution
- 8:21Digital transformation
- 12:40Regulatory changes & Open Banking
- 16:12Embedded finance integration
- 20:15Future trends in embedded finance
- 22:48Summary
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