~/talk

Mapping User Journeys in the Web3 Landscape

Talkat Amuse UX Conference 2022 · 2022-10-05..10-07· [web3, ux-and-product-design]
slides:none on file

Parcel builds a marketplace, a Creatorverse and a Learn blog and uses on‑chain metrics to map real user journeys — prototypes, a shared UI library and Storybook + Figma for component QA, plus React providers for wallet flows and a Parcel API. Data pulls show a surge from $13B to $120B deployed this year and limited events hitting 20–30k daily users. User heroes (creator, landowner) drive design: filters, creator profiles, wallet connection and messaging via blockscan; components exist and work but visibility of owned NFTs and some flows remain iterative.

AI-written summary · about

  1. 0:00Introduction
  2. 1:47Speaker’s background
  3. 5:41Friction points in tech
  4. 7:29Parcel’s vision
  5. 8:34Web3 key terms
  6. 11:01NFTs and virtual worlds
  7. 12:07Metaverse concept
  8. 14:34Virtual land sales trends
  9. 16:40Newcomers’ challenges
  10. 17:22Parcel’s user engagement
  11. 18:25Parcel’s three platforms
  12. 19:06Marketplace features
  13. 20:09Creativerse for artists
  14. 20:31UI library for consistency
  15. 21:14Figma and Storybook
  16. 22:17User journeys
  17. 27:13Key takeaways
  18. 28:40Q&A
  19. 29:01Human interactions in virtual worlds
  20. 30:25Addressing concerns about NFTs and pyramid schemes
  21. 31:26Ownership and governance
  22. 33:53Environmental impact
  23. 34:55Metaverse vs games
  24. 36:18Virtual land investments
  25. 37:43Corporate influence
  26. 38:24Standardization
  27. 39:45Metaverse market volatility
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