Improve Your App’s UI/UX By Asking The Right Questions
summary
The talk offers 37 specific questions organized into ten areas and demonstrates them on real apps (Amtrak, AllTrails, Kindle, GasBuddy, Walmart, SensorPush), calling out concrete failures like 8 unnecessary items on one screen and a grocery app that hides navigation. It compares CamScanner’s three-step scan to Microsoft Office Lens’s single-step capture, highlights a to‑do app with 14 gestures to learn, shows techniques (autofill, camera card entry, drag controls), and admits a prototype for families with disabilities existed but wasn’t shipped.
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chapters (37)
- 0:00Start
- 3:19Who are my Users
- 3:42How am I Different from my Users
- 5:11Do Labels and Naming reinforce identity
- 5:36Do Icons provide identity & meaning
- 6:50What Can Be Removed
- 7:49Is Clarity Being Sacrificed For Simplicity
- 8:20Do Repeating Elements Have A Consistent Identity
- 9:16What Is The Purpose Of The Screen
- 10:57What Does This Thing Do
- 11:47Is Information Visually Prioritized
- 12:35Does Visual Priority Match The Users Priority
- 13:10Are Repeating Elements Scannable
- 13:46Do Graphics And Layout Support Scanning
- 14:45Is The State Clear
- 16:20Are We Being Efficient With The Users Time
- 16:32Can Interaction Time Be Reduced
- 17:44Is The Site Map Memorable
- 19:03Are Navigation Options Recognizable
- 19:29Is Navigation Consistent and Predictable
- 20:46Can Navigation Be Simplified
- 21:31Can We Minimize Typing
- 22:18How Can We Simplify Data Entry
- 22:49Are We Interpreting Data
- 23:55Is There A Learning Curve To Use The App
- 25:35Is My Test Data Hiding UI Issues
- 26:31What Are The Root Issues
- 26:56What Issues Are A Priority To Address
- 27:23Is There Buy-in To Address Issues
- 28:23Deciding What To Build
- 28:39Why Is This Idea Unique
- 29:07What Assumptions Am I Making
- 29:31Who Would Use The App
- 29:51What Would They Want/Need
- 30:11When & Where Is The App Used
- 30:23What Features Are Needed
- 30:40What Technologies Are Needed
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