Give it another twist
summary
Describes Mercado del 13, a social enterprise that uses events (pop-up shops, hexagonal panels), workshops, product design and social media to raise awareness and funds for rare disease research. Explains how combining personal/professional experience, empathy and technology (web and social networks) amplifies visibility (#visibilidadER) and connects people to generate resources and social impact.
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chapters (6)
- 0:00Presenters
- 1:23Project origin Mercado del 13
- 6:43Personal experiences
- 10:41Project challenges and solutions
- 15:05Call to action
- 17:11Q&A
