Reaping ALL the Benefits of Accessible Practices
summary
Argues that reframing accessibility as accessibility equals access and selling it as a business efficiency — include accessible design up front because it’s cheaper than retrofits — wins where moral or legal arguments fail. Gives concrete tactics: use alt text, closed captions, transcripts, and proper H1/H2 structure so content is searchable, copy‑pasteable, reflowable and feedable into company LLMs. Shows curb‑cut and TikTok caption examples to prove widespread, measurable benefits of machine readable content.
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chapters (6)
- 0:00Welcome
- 2:10Why accessibility remains difficult to sell
- 7:28Universal design for accessibility
- 17:46Real-world benefits
- 29:54Machine readability gains
- 44:52Q&A
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