Perception is Key: Telescopes, Microscopes and Data
summary
Argues that big data is not brand new but a reframing that changes perception, tracing databases from 1970s hierarchies through SQL standardization in 1986 to the 2000s sharded MySQL era and the rise of NoSQL with eventual consistency and dropped transactions. Notes Google’s research leading to Spanner/F1 and that AdWords runs on an ACID, schemaed SQL stack despite 96% revenue dependence. Uses horseless carriage and telescope/microscope analogies to show technology shifts practices and decision contexts.
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chapters (16)
- 0:00Intro
- 2:30Big Data
- 4:04Tradeoffs
- 6:04History of Databases
- 10:48Destabilization
- 12:14Technology is additive
- 13:47Galileos telescope
- 14:33Hype curve
- 15:50Keplers laws
- 17:00Red blood cells
- 18:45Computing
- 20:07Data
- 21:41Complexity
- 22:37Best Practices
- 22:53Survival Bias
- 23:20State of the Market
