Motivation in IT: Theory and Reality
summary
Overview of well-known motivation theories (management-focused) and concrete examples of applying those theories in IT practice; includes the presenter’s practical experience using motivational approaches in IT teams. Technologies are not specified; the focus is on motivation theory and real-world application rather than technical tools.
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chapters (11)
- 0:00Welcome
- 2:11Motivation problems
- 8:07Maslow’s limits
- 15:48Herzberg’s factors
- 25:22Personal motivators experiment
- 27:09Flow state role
- 31:29British motivation study
- 36:06Emotions vs logic in IT
- 38:58Herzberg in practice
- 42:57Bad leadership
- 46:27Changing motivation








