Usability Testing is easier than you think
summary
Argues that small qualitative usability tests beat big quantitative ones for fast fixes: run 5 users with simple tasks, record sessions, coach think‑aloud, then iterate — one round uncovers about 85% of problems. Quantitative benchmarking needs ~20 users and costs more; pay ~£/US$/AUD100 per participant if recruiting externally. Use remote screen sharing, record, synthesize notes in Miro with color‑coded sticky notes, consult Google Analytics/Hotjar/Clarity for engagement, and repeat until key flows work.
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chapters (8)
- 0:00Introduction to UX testing
- 4:21Quantitative vs. qualitative
- 8:14Benefits of iterative testing
- 12:47Recruiting participants
- 20:45Defining research objectives
- 25:08Crafting effective tasks
- 30:37Facilitating user sessions
- 37:29Iterating and consolidating
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