Aesthetics of the Future
summary
Ten years of FIELD work condenses into concrete claims and deliverables: a generative cover project that produces 10,000 unique covers for G F Smith, a conference identity of seven visual systems deployed across a 40,000‑attendee IBM Think venue, machine‑learning visuals built from actual libraries like SyntaxNet and GANs, and a cloud service that generates new videos daily for adidas stores deployed in Seoul and London after integrating with adidas’s content pipeline — technical obstacles solved, not just pretty experiments.
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chapters (5)
- 0:00Start
- 12:30Define Relevance
- 13:36Visual Identity for Think Ibm
- 16:27Retail Interiors
- 27:08Sustainability Climate Change
