Using Intelligent Automation to Improve the Customer Experience

on YouTube ↗27m

" summary

Panelists discuss how intelligent automation (RPA, AI-driven workflows) can be integrated with human-centered processes to improve customer experience, with a focus on connected communication channels and the human role in those processes. Industry experts share best practices and challenges for strategically combining technology and human interaction to deliver more consistent, holistic CX.

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" chapters (10)

1. 0:00Introduction
2. 1:52Intelligent automation definition
3. 3:36Customer experience challenges
4. 6:02Automation trends and pitfalls
5. 8:53Balancing automation and personal touch
6. 12:23Strategic steps for CX improvement
7. 15:56Feedback loops in automation
8. 17:19Media breaks with automation
9. 20:11CRM and ERP integration
10. 25:05Top advice for CX automation

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