Building stronger teams for better user experience
summary
Concrete, practical steps for improving product UX by changing team behavior: identifies three leadership qualities—empathy, direction and focus, and collaboration—and shows how to apply them by setting measurable goals and metrics, folding decisions into coding standards, running team-wide discussions rather than one-to-one arguments, and replacing blame with accountability by admitting mistakes and crediting others. Watch if wanting actionable team practices (goal-setting, shared metrics, communication habits) to reduce inconsistencies and produce more consistent UX.
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chapters (8)
- 0:00UX as a team sport
- 3:28Defining design decisions
- 7:03Leadership without authority
- 8:59The power of empathy
- 14:29Direction, focus, and goals
- 19:52Facilitating collaboration
- 24:34Summary and conclusions
- 29:07Q&A session
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