Creating a Culture of Innovation
summary
Argues that a headless CMS fed by GraphQL is the practical hinge between core systems and fast prototypes so ideas use real production data, ship feasibility demos, and carry measurable KPIs instead of creating silos. Recommends shared content platforms, API imports and gradual migration routes using tools like Gatsby, Framer or Flutter. Gives concrete wins: Under Armour consolidates acquisitions and microsites, Discovery Channel powers a single subpage from the hub, K+S repurposes mining data to build a working urban‑farming app for Berlin.
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chapters (22)
- 0:00Intro
- 0:15About me
- 0:50Goals
- 1:07What we will learn
- 1:38A culture of innovation
- 1:58Getting stakeholder buyin
- 3:06Measuring MVP aggressively
- 4:30Its a beautiful process
- 4:42Key areas of innovation
- 6:20Core business
- 6:52Headless CMS
- 7:41Content is Everywhere
- 8:04Content Hubs
- 8:55Hybrid CMS
- 10:08TrueHad to CMS
- 11:07Product Flow
- 12:07Migration
- 12:58Innovation
- 14:36Examples
- 15:53Discovery Channel
- 16:21Urban Farming App
- 17:16GraphQL vs REST
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