Opening Keynote
summary
Airbus faces developing next-generation aircraft, helicopters and satellites, decarbonizing the industry and meeting large customer demand amid geopolitical volatility and rapid technological change. Carmen-Maja Rex explains how Human Resources must go beyond hiring and upskilling or using AI for optimization, driving a cultural transformation that aligns industrial scale and operational excellence with continuous innovation.
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chapters (8)
- 0:00Airbus overview
- 1:12European roots
- 2:37Opportunities and challenges
- 4:43HR growth strategies
- 6:51AI in HR
- 9:18Safety and passion culture
- 10:42Parallel development incubators
- 11:49Global vision and future
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