Economics of (A)udience (I)ntelligence
summary
Argues generative AI can rewire financial access in the global South and claims a new gatekeeper layer captures value by scoring customers way up the funnel; presents a product called Qcore Q score that uses digital footprints and five factors — financial literacy assessment, employment probability, intellectual complexity, approval lookalike behavior and first‑party approval cohorts — and reports pilot clients, a claim of drastically lower CAC and a cited $4.2 trillion shift to alternate banking by 203.
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chapters (6)
- 0:00Introduction to audience intelligence
- 1:16Economic Singularity and AI
- 2:17Platform shifts in financial access
- 4:26Audience intelligence framework
- 7:17Efficiency and redesign in banking
- 10:48Tri-rate intelligence distribution
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