Words That Bloom
summary
Combines hand lettering, natural motifs and digital tools into repeatable workflows: physical letterpress beginnings, a scanned hand-drawn asset library, digital coloring on iPad, and layout transfer with projectors and an electro pounce for large scale. Builds commercial and art work at scale — painted 47 billboards, a Times Square piece and murals (one “JOY” mural took two weeks with a ten-person team). Runs a playful experiment series of roughly 30 airsickness bags, and then shifts toward a formal study of neuroaesthetics.
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chapters (10)
- 0:00Introduction to Words That Bloom
- 3:56From Law to Typography Passion
- 7:21Freelance Art Career Beginnings
- 10:22Painting and Calligraphy Evolution
- 14:26Travel and Playful Word Art
- 17:06Analog Inspiration from Sketchbooks
- 23:21Calligraphy 101 Workshop
- 31:00Pandemic and Creative Block
- 34:07Art Residency and Neuroaesthetics
- 37:34Q&A with the Audience








